Team Sidecar

Rob Musser

Founder + Creative Director
I am a graphic designer by trade with a fondness for French press coffee, loitering in bookstores and reading product copy. I find inspiration in good stories, candid lyrics and clever advertising. I love my wife, my job and at least half of my clients.

 

Drew Massengill

Brand + Communications Specialist
My inquisitive nature has led me to write on a world of subjects. Whether it be film, religion, or cooking; fashion, geography, or counseling, my curiosity knows few bounds. When I am not combing message boards and blogs for the most recent or obscure news, I enjoy hanging out with my wife and watching something of quality on Netflix.

 

Our Creative Process

01: Listen behind

We begin our creative process simply by getting to know you. We ask a lot of questions because discovering the why behind the what and the how of your business is the first step toward inspiring people to follow you.

02: Think ahead

Next we go for a walk in the shoes of your future followers. We consider who they are, where they spend their time and what moves them. This helps us determine the message and the media that are most relevant to them.

03: Make good

Our research becomes reality with the creation of strategic touchpoints where you and your followers connect. We employ all of our creative faculties in the service of solutions that are good for your business and good for the soul.